Monthly Archives: February 2012

The only thing we have to fear…

Failure is not fatal but failure to change might be – John Wooden Somehow, somewhere, our basic programming got all screwed up.  While throughout life, change is inevitable — in business, in our economy, in our relationships with others  —  … Continue reading

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The two-second litmus test

Here’s an interesting way to measure the effectiveness of your marketing.  And you can do it in two seconds.  Simply ask this question: Does our advertising & marketing program make our competition nervous?  Or are they thinking, “this isn’t a … Continue reading

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