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Monthly Archives: February 2013
Any flavor please but vanilla!
Each week I probably look through 5-10 trade journals within various industries that our clients do business in. And each time I finish going through a trade journal, I’m astounded at how many companies/brands paid good money to run ads … Continue reading →
Posted in Advertising, Branding, Creativity, Direct Response, Marketing, Sales & Marketing, Strategic Planning, Strategy
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Tagged Advertising, Creativity, Marketing, Marketing Plan, Messages, Sales & Marketing, Slogans, Strategy, Tactics
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In Praise of Praise – Kudos to You
As businesspeople, we want to be acknowledged for the work we do, for the value we provide. Can you image doing your work year after year and rarely being told “Great Job! We need a lot more people like you!”? … Continue reading →
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