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Monthly Archives: March 2014
Here’s to the Crazy Ones
While driving in my car the other day, I was thinking about the recent Mazda TV commercials featuring people that invented something that we commonly use in today’s world. Suddenly, I blurted out something that had me stumped by my … Continue reading →
Posted in Advertising, Branding, Creativity, Direct Response, Marketing, Media, New Business, Online Marketing, Sales & Marketing, Social Media, Strategic Planning, Strategy, Uncategorized
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Tagged Advertising, commercials, Crazy Ones, Creativity, ideas, LA ads, Marketing, Messages, Research, Sales & Marketing, Social Media, Strategy, Value proposition
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From the mouths of Mad Men
I was having lunch with a friend who is well-respected and recognized in the advertising industry (age of “Mad Men”), when we both started reciting well-known marketing/advertising quotes and how there are as relevant today as they were 40 to … Continue reading →
Posted in Advertising, Baby Boomers, Branding, Creativity, Direct Response, Marketing, Media, New Business, Online Marketing, Production, Sales & Marketing, Social Media, Strategic Planning, Strategy, Uncategorized
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Tagged Advertising, Bill Bernbach, branding, Creativity, Henry Ford, LA ads, Leo Burnett, Mad Men, Marketing, Marketing Plan, Media, Messages, Research, Response, Sales & Marketing, Slogans, Strategy, Tactics, Tagline
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