Monthly Archives: January 2015

Committing Malpractice of the Marketing Kind

As a marketing firm that’s always looking to engage in new business relationships with interesting companies, we continue to have more than our share of new business meetings. These companies run the gamut from small to “you’ve heard of this … Continue reading

Posted in Advertising, Creativity, Direct Response, Marketing, Media, Online Marketing, Sales & Marketing, Social Media, Strategic Planning, Strategy | Tagged , , , , , , , , , , , , , | Leave a comment

Rallying Up for Success

Over this past weekend, I went into a store that’s part of a 15-20 location chain, and upon entering, this place made sure that I understood that for them “It’s all About Exceeding Expectations!”  Now as a line, it’s pretty … Continue reading

Posted in Advertising, Branding, Marketing, New Business, Sales & Marketing, Strategy | Tagged , , , , , , , , , , | Leave a comment