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Monthly Archives: October 2015
Why Hope is NOT a Marketing Strategy.
I think we would all agree that having hope in one’s life, personal or business, matters a lot. Without hope (or dreams) whatever the positive outcome is that you’re looking to achieve, there is nothing to plan or look forward … Continue reading
Posted in Advertising, Creativity, Direct Response, Marketing, Media, Research, Sales & Marketing, Social Media, Strategic Planning, Strategy, Uncategorized
Tagged Advertising, branding, Creativity, LA ads, Marketing, Research, Rolf Gutknecht, Sales & Marketing, Strategy, Tactics, USP, Value proposition
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