Tag Archives: Political Advertising

Retreat, retreat, retreat!

It happened to us again.  We were working with a client, taking them five steps forward when without warning, they took six steps back.  They went fleeing from the banks of the Promised Land back to where their advertising wasn’t … Continue reading

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What Political Advertising can Teach B2B/B2C Marketers

I’m so glad it’s over. Probably like you, my home phone was being called at an increasing rate the closer that we got to Election Day. Candidate faces and names were everywhere and on everything from direct mail to lawn … Continue reading

Posted in Advertising, Branding, Direct Response, Marketing, Sales & Marketing, Social Media, Strategy, Uncategorized | Tagged , , , , , , , | Leave a comment